The great, venerable Texas institution that is King Ranch needed a revised website and they chose Easterly & Company and me to make a site worthy of the King Ranch brand a reality. This was a big project, entailing trips to the ranch and several interviews. Additionally, I read books about King Ranch and conducted other research. I believe the end product reflects the significant time and effort it took to create. Within six month of the go-live date for the new King Ranch website, hits to the site more than doubled. The site now receives several million hits per month and has become a valuable resource for educators. The website won the silver medal at the 2007 Houston Addy Awards. Since completion of the site, I have done editing work for King Ranch and I look forward to the opportunity to work on more projects for this storied enterprise.
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